Know what's working
Reports live at ervona.ai/reports. They show what your automated sales follow-up actually earned: who you reached, what got opened, and what got answered.
First: flip it on
Reporting is off until you turn it on, because building reports means saving each email's recipient and subject line on our side, and that should be your choice. The switch is at the top of the reports page. Flip it, work a list, and numbers appear.
The two views
| View | The question it answers |
|---|---|
| Outbound | "What went out?" Every touch in order (emailed, texted, noted, status moved), per lead. Download it as a spreadsheet or PDF. |
| Analytics | "What worked?" Reply and open rates by subject line, by template, by send time, and by profile, so each person on a Scale account sees their own numbers. |
Chase replies, not opens. Open counts run high (some inboxes "open" everything automatically). Replies are real. That's why every table ranks by reply rate.
Deleting your data
Bottom of the reports page: pick a window (past hour to all time) and hit Delete. It permanently erases the tracked history behind both views. The emails themselves already went out from your CRM; this just makes Ervona forget it recorded them.